"Design Matters: Doing Better with Less" is a short but powerful animated story about using design to create sustainable wealth, and it provides essential insights into the future of business and innovation.

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Comment by Kartika Anggraeni on October 17, 2014 at 14:35

Well, this is quite mind provoking. I never asked why the bridges look like they are now. So I guess, this video succeeds in making its point across: how the design matters (for sustainability). Though I think, for business this makes a WHOLE LOT sense, too!

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